SEO vs PPC

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Have you ever wondered, why should I invest in search engine optimization and not just to pay per click. This is one of the most common questions that digital marketers get from prospective clients.

And the answer could not be more simple. First of all, pay-per-click does not help your web presence become more powerful,it is a temporary solution.

Search engine optimization slowly builds your website into a digital asset that is valuable and long-term. But most importantly the sheer difference in the amount of leads you can receive from search-engine optimization is an overwhelming advantage that cannot be ignored.

Here is a simple example. Let’s say that one thousand people per month type the keywords “Dallas roofer” into Google. There will be seven pay-per-click advertisers all fighting to receive ten to fifteen percent of that. Yes, that’s right, all the combined pay-per-click advertisers combined only received 10 to 50% of the leads. So seven advertisers will get one seventh of 100 to 150 leads. That’s not enough to grow your business.

On the other hand the top organic results that are not PPC will receive over 40%. Would your rather have ten leads per month or 400.

The math and the answer are both simple contact us today to get

Contact us today to get Google leads coming your way

Green Genie SEO

905-233-2488